Freelance drivers with a decline choice: Dispatch menus in on-demand mobility services for assortment optimization

Abstract
In this paper, we investigate the decision-making process of freelance drivers in on-demand mobility services. We propose a model that incorporates decline choices and dispatch menus to optimize service assortment, thereby enhancing operational efficiency and customer satisfaction. Numerical experiments demonstrate the effectiveness of our approach.
Type
Publication
Transportation Research Part B: Methodological, 190